Coach Uri
About me
I was born in 1987 in a small town near Barcelona, Spain. My journey in sports began at a very young age. I started playing tennis when I was just three years old at a small local club near my home. From that first moment, sport ceased to be just an activity and became my identity, my discipline, and my way of understanding life.
At the age of six, I joined high-performance programs, competing on the Spanish national junior circuit and in regional competitions. During those formative years, I trained alongside players who would later become Top 20 ATP ranked professionals, which allowed me to experience from a very young age the true demands of elite sport: effort, sacrifice, pressure, consistency, and resilience.
At seventeen, I made a difficult but strategic decision: to step away from my competitive sports career to focus entirely on my professional studies in Barcelona, specializing in the high-end tourism and hospitality sector. This period was pivotal in my personal and professional development, providing me with a deep understanding of excellence in service, organization, management, discipline, human values, and attention to detail—principles I now apply to how I teach, lead, and structure sports programs.
After this period, I returned fully to the world of sports, dedicating myself professionally to tennis at several high-level clubs in Spain. I held positions such as Director of Youth Development and later Director of Competitive Programs, training players from beginner levels to high performance. One of the most significant chapters of my career was at Club Tennis La Salut (Barcelona), a historic club renowned for producing outstanding professional tennis players.
After that stage, I took another important step in my professional development and founded and managed my own tennis and padel academies in Spain, creating structured programs for both beginners and high-performance athletes. This experience allowed me to solidify my vision as a coach and sports manager, develop my own methodology, and assume full responsibility for the sporting, human, and organizational development of each project.
For over ten years in Spain, I was also deeply involved in managing school sports programs, coordinating activities for primary, secondary, and high schools. I managed programs for up to 87 schools, in addition to directing Easter, Christmas, and summer sports camps, developing intensive and well-structured programs. Professionally, everything I had built was solid, organized, and constantly growing.
At the same time, I was fully committed to continuing education and professional excellence, obtaining top-level international certifications. I specialized in developing Top Ten junior players in Spain, designing high-performance programs and traveling extensively with my players to national and international tournaments, experiencing elite tennis firsthand.
And then the pandemic arrived.
What had been a stable, structured, and expanding professional career came to a sudden and complete halt. In a matter of days, all of my professional activities in Spain were suspended. Programs, academies, schools, competitions, and camps were forced to stop indefinitely. Everything I had built over years with effort, sacrifice, and dedication came to a standstill overnight.
The uncertainty was absolute. There were no answers, no immediate solutions, and no room to maneuver. It wasn't just a professional pause; it had a profound personal impact. At that moment, I lost everything: structure, stability, projects, and security. It was a hard, real, and human blow. But it was also a moment of reflection that forced me to look inward and honestly ask myself what I truly wanted to do with my life and my career from that point forward.
In 2020, in the midst of that global and personal crisis, I made the most important decision of my life: to move to the United States and start over from scratch. I arrived with no structure, no guarantees, and no safety net. I literally started from zero.
Step by step, through daily work, consistency, and discipline, I began to rebuild my professional path from the ground up: returning to the court, the gym, and direct, one-on-one coaching. I chose to leave behind large business projects and corporate structures to focus exclusively on what I truly love: sports education, tennis, racquet sports, physical development, fitness, and nutrition.
Today I understand that the pandemic was the biggest turning point in my professional life, but also the origin of my most authentic stage, fully aligned with my values, my vocation and my way of understanding training and education.
My true passion is teaching tennis and racquet sports, along with fitness, physical conditioning, and nutrition. These are the fundamental pillars of my work, and everything I do is built upon them.
My goal goes far beyond athletic performance. I am dedicated to educating and guiding athletes in developing healthy lifestyles, creating safe, structured, and positive environments where respect, discipline, and strong human values form the foundation for growth.
I cannot conceive of sport without discipline, high standards, punctuality, and absolute respect. These values have been a part of my life since childhood, and I pass them on directly to every athlete I work with.
Sport is a constant battle against oneself: nothing comes without effort, nothing is built without sacrifice, and nothing lasts without discipline.
Kids Block
- Initiation: first steps in tennis, psychomotor development, coordination, basic habits and love for the sport.
- Intermediate level: technical consolidation, improved movement, stroke control and understanding of the game.
- Advanced level: solid technical structure, discipline, training habits and preparation for competition.
Teens / Juniors Block
Pre-Juniors: transition from formative to competitive tennis.
• Junior High Performance Programs.
• USTA Competition: from beginner levels to the highest categories.
• Players with UTR ranking.
• Outstanding players in Florida and at the national level.
• Athletes with competitive potential, working on technique, tactics, physical preparation, mindset and professional habits.
Adults Block
• Adults: beginner, intermediate, and advanced.
• Competitive adults up to USTA level 5.0.
• Programs focused on performance, health, enjoyment and continuous improvement.
High Performance Block
• Junior and high-level adult athletes.
• Advanced technical and tactical preparation.
• Specific physical preparation.
• Competitive mindset and individualized planning.
Certifications & International Training
Personal life
International Accreditations in Fitness and Nutrition
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Certified Personal Trainer – ISSA
Oriol Just Linares holds the international certification from the International Sports Sciences Association (ISSA) as a Certified Personal Trainer , obtained in 2025 and valid until 2027.
This ensures that your training programs are backed by global standards of safety, effectiveness, and customization.How does it benefit you?
✅ Training plans tailored to your physical condition, goals, and health.
✅ Science-based approach and proven methodology.
✅ Safety and constant progression in your workouts. -
NUTRITION CERTIFICATE – ISSA
In addition to being a coach, Oriol is certified as a Nutritionist by ISSA , one of the leading institutions in sports science.
This certification allows us to offer you comprehensive support that goes beyond exercise.How does it benefit you?
✅ Personalized meal plans based on your goals (fat loss, muscle gain, performance improvement).
✅ Comprehensive approach: training + nutrition for sustainable results.
✅ Greater tracking and consistency in your healthy lifestyle.
